Facial analysis, finally done right.

Your structure. Unlocked.

48 measurements. Zero ratings. Your best look, mapped to your specific facial structure.

Free 15-page facial structure guide + waitlist access. No spam.

Not a rating. A read.

Every other app gives you a score out of 10. Forma doesn't rate you — it analyses you. 48 measurements mapped to specific, non-surgical recommendations for hairstyles, grooming, glasses, skincare, and colour. Your plan. Your structure. No comparisons.

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Three steps to your complete analysis.

01

Upload two photos

A front-facing photo and a side profile. Natural lighting, neutral expression. Our photo guide walks you through it.

02

AI maps your structure

Facial Landmark technology & custom trained LLM models analyse 48 facial measurements — proportions, symmetry, angular ratios, colour profile. All processed privately and securely.

03

Receive your report

Your top strengths. Specific recommendations for hairstyle, grooming, glasses, skincare, and colour. A daily habit plan. All mapped to your measurements — not anyone else's.

Your complete picture — strengths first.

  • Your top facial strengths

    What your measurements reveal as your natural advantages — and how to lean into them.

  • Hairstyle recommendations

    Cut, length, volume, and texture mapped to your face shape and facial thirds ratio.

  • Grooming & beard guidance

    Beard length and shape recommendations based on your gonial angle and jaw structure.

  • Eyewear recommendations

    Frame shape, size, and bridge width matched to your canthal tilt and face geometry.

  • Skincare routine

    Routine recommendations adapted to your Fitzpatrick skin type and identified priorities.

  • Your colour season

    Skin undertone analysis mapped to a seasonal colour palette — clothing, hair, grooming.

All recommendations are non-surgical and based on published anthropometric research.

The Face Structure Guide

5 measurements that shape your best look — and what to do with each one. A 15-page primer on the science behind Forma, yours free when you join the waitlist.

01

Face shape classification

The seven shapes, how to identify yours, and what each means for hairstyle and glasses selection.

02

Facial thirds ratio

How the three horizontal zones of your face shape every volume and height decision.

03

Jaw angle

The single most influential measurement for grooming. Sharp vs soft — and why contrast creates balance.

04

Eye geometry

How your canthal tilt determines which glasses frames work and which ones fight your features.

05

Colour season profile

Skin undertone mapped to a seasonal palette — which colours make your features vivid, and which wash you out.

15 pages 5 measurements Self-assessment guides Free with waitlist signup

Not all analysis is created equal.

The cheap ones rate you. The expensive ones overwhelm you. We built something different.

Rating apps Clinical tools Forma
Approach Score out of 10 Raw data dump Actionable analysis
Personalisation Generic benchmarks Mapped to your face
Recommendations 5 categories
Tone Judgemental Clinical Strengths first
Surgery suggestions Common Sometimes Never
Measurements Few or none Varies 48
Available soon on iOS

Be first.

Get the free Face Structure Guide and join the Forma waitlist. You'll hear from us when the app launches — and you'll be first in line.

Free guide + waitlist access. No spam, ever. Unsubscribe anytime.